ALS Ice Bucket Challenge — EPIC FAIL

You’ve no doubt heard about the ALS Ice Bucket Challenge at this point. The challenge was started in Boston as a way to raise money and awareness about ALS, also known as Lou Gehrig’s disease. Facebook users have been uploading videos of themselves dumping a bucket of ice water over their heads and then challenging others to do the same. 

Everyone seems to have gotten on board. Everyone! So it was only a matter of time before we would see an ALS Ice Bucket Challenge fail — and it kind of exemplifies everything that’s wrong with this ALS challenge. Check it out above, because it’s so GENIUS how this one goes down, that you may never need to watch another one of these videos again.

Why do we think this demonstrates what’s “wrong” with these videos?

Like most viral sensations, it was started for a good cause — and we know a lot of people who are doing it for the right reasons. But there are also a bunch of folks who are just trying to get attention on social media. They’re not actually writing a check or donating money to the cause, nor are they really raising awareness for ALS. Chances are good they don’t even know what it is, beyond saying, “It’s Lou Gehrig’s disease.” All they’re really doing is feeding their ego. And wasting water. During a drought. (What’s up, California?!)

Take the above video as an example. They have this EPIC fail, which is hilarious because they end up looking like total idiots. And yet they post the video anyway. To raise awareness? To raise money? Or to get attention?

Check it out and let us know what you think.

Oh, and if you do want a little schooling, here you go, from the ALS Association website:

ALS … is a progressive neurodegenerative disease that affects nerve cells in the brain and the spinal cord. Motor neurons reach from the brain to the spinal cord and from the spinal cord to the muscles throughout the body. The progressive degeneration of the motor neurons in ALS eventually leads to their death. When the motor neurons die, the ability of the brain to initiate and control muscle movement is lost. With voluntary muscle action progressively affected, patients in the later stages of the disease may become totally paralyzed.

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