How do companies convince us to purchase a product?
While some companies use tactics such as having a little jingle or song to capture the viewers’ attention, others go about things a little more creatively.
And guess what? Nothing is capable of grabbing our attention quicker than a short horror film.
This is a perfect example of the power of advertising.
Created by Andre Price and directed by Andreas Roth, two graduates of the Filmakademie Baden-Württemberg, the spot makes sure to leave you on the edge of your seat.
While watching it, you’ll have no idea what’s really going on until the very end. It’s like the ultimate punchline.
We swear we didn’t see it coming, either! Commercials are meant to make you think you are in dire need of a product, and by golly we need one of these!
See the spine-chilling commercial above.