For years the Hermès Birkin bag has been seen as an image of high class and wealth. Today the coveted purse is being seen in a completely different light.
The bag which has a price tag that can reach well into six figures is in such high demand that there is even a waiting list of at least three years. That all may change though, as well as the famous name ‘Birkin.’
Named after the English actress and singer Jane Birkin, the Hermès purse is being hit hard as the woman who bares the same name asked for all her relations to be removed from the crocodile handbag. Yes, that means a new name.
Birkin recently came across the viral PETA video which shows how crocodiles are slaughtered in order to make the Hermès bag. Disgusted, the actress took charge. According to the New York Times she said the following:
“I have asked Hermès to debaptize the Birkin Croco until better practices in line with international norms can be put in place.”
Hermès has since also released a statement: “Jane Birkin has expressed her concerns regarding practices for slaughtering crocodiles. Her comments do not in any way influence the friendship and confidence that we have shared for many years. Hermès respects and shares her emotions and was also shocked by the images recently broadcast.
An investigation is underway at the Texas farm which was implicated in the video. Any breach of rules will be rectified and sanctioned. Hermès specifies that this farm does not belong to them and that the crocodile skins supplied are not used for the fabrication of Birkin bags.
Hermès imposes on its partners the highest standards in the ethical treatment of crocodiles. For more than 10 years, we have organized monthly visits to our suppliers. We control their practices and their conformity with slaughter standards established by veterinary experts and by the Fish and Wildlife (a federal American organization for the protection of nature) and with the rules established under the aegis of the U.N.O, by the Washington Convention of 1973 which defines the protection of endangered species.”