When New York City banned selling soda over 16 ounces, the public was outraged. But soda’s high sugar and calorie content is proven to make you gain weight.
Coca-Cola isn’t happy with the bad rap their receiving. So, they’ve launched a new ad campaign showing a bunch of thin people enjoying their sugary soda.
To be fair though, Coke isn’t advertising their high calorie sodas, instead focusing on their low calorie and diet drinks.
Still, many aren’t buying the message and are comparing it old tobacco ads. Just because the drinks are “light” and provide equal calories to a piece of fruit or lower, diet soda is still empty calories with no nutritional value.
Michael Jacobson, executive director for the Center for Science in the Public Interest, commented “It looks like a page out of damage control 101,” says Jacobson. “They’re trying to disarm the public.”
Coca-Cola defends the ad campaign, saying it just wants to be part of the conversation on anti-obesity.
Who do you believe? Is Coca-Cola doing damage control or sending out an alternative view on anti-obesity? Tell us!